Headline of the day

Headline on the General Motors news release today:

GM ANNOUNCES AGREEMENT WITH U.S. TREASURY AND CANADIAN GOVERNMENTS PROVIDING FAST TRACK TO COMPETITIVE FUTURE FOR ‘NEW GM’

Translation: GM filed bankruptcy today.

Lesson: Spin doesn’t really make it happy news.

Also, four words say more than 18 words.

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Tags: Crisis communication, GM, Investor relations

This entry was posted on June 1, 2009 at 8:54 am and is filed under My two cents' worth. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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